When You Win Over A Community [HARO Video, Help A Reporter Out]
Thursday, July 31st, 2008I don’t want to sound like a fanboy of Peter Shankman’s Help A Reporter Out (HARO) since I already posted about it recently, but I wanted to point out this video produced by one of the many fans of Shankman’s new query service.
High quality blip.tv verison also available.
In truth, I am sort of a fanboy [...]
Do you really understand social media?
Friday, June 13th, 2008I mean REALLY understand it? Even on paper?
Social Media in Plain English from leelefever on Vimeo.
How about now?
I bet you want ice cream now, too.
Video from leelefever (Common Craft) and found via Todd And
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The Moneyball Method of Marketing
Monday, February 18th, 2008I know that this post by Steve Rubel was posted last year, but in mining my RSS feeds from Google Reader today, I came across this post on the movement towards Moneyball Marketing as marketers look to online and had to talk about it because of how much I enjoyed Moneyball.
In Michael Lewis’ Moneyball, Lewis [...]

