wannabeMogul

I don’t want to sound like a fanboy of Peter Shankman’s Help A Reporter Out (HARO) since I already posted about it recently, but I wanted to point out this video produced by one of the many fans of Shankman’s new query service.

High quality blip.tv verison also available.
In truth, I am sort of a fanboy [...]

Not to offend anyone who was caught in the crossfire of Wired’s Editor-in-Chief Chris Anderson’s backlash recently, but one of the most important rules of media relations is knowing your target journalist and tailoring your message to their outlet/beat.
Anderson recently posted the email addresses of anyone who had emailed him as editor-in-chief rather than trying [...]