Help A Reporter Out!
Monday, March 24th, 2008 photo credit: skampy
Although it’s gotten its fair share of blog posts and media hits in NY Times, Marketing Sherpa and MarketingProfs over the last several days, Peter Shankman’s Help A Reporter Out project deserves a mention here as well for those of you who don’t have your finger on the pulse of the marketing […]
The Moneyball Method of Marketing
Monday, February 18th, 2008I know that this post by Steve Rubel was posted last year, but in mining my RSS feeds from Google Reader today, I came across this post on the movement towards Moneyball Marketing as marketers look to online and had to talk about it because of how much I enjoyed Moneyball.
In Michael Lewis’ Moneyball, Lewis […]
Is Community Management the future of marketing?
Monday, February 11th, 2008There’s a reason that I want to train myself on social media and integrate a role as a community manager into my normal public relations duties. As more and more marketers profess the equal ground that social networks create between marketers and consumers, marketers have to redefine themselves.
Jeremiah Owyang questioned on a recent post how […]
