Social Media,Web Culture
21 July 2008 | View Comments
I saw The Dark Knight at the first IMAX midnight showing Thursday night. In the long line of fans and fanboys, some dressed in Joker or Batman costumes, I kept thinking about the viral marketing and alternate reality game, or ARG, that has now come to an end, I assume, with the release of the [...]
Tagged in 42 Entertainment, alternate reality games, ARGs, Batman, movies, The Dark Knight, viral marketing
Social Media,Web Culture
11 July 2008 | View Comments
As “news fatigue” sweeps the nation’s youth and increases the difficulty of presenting in-depth news, MSNBC has a new suite of tools to present news in an interesting way. Called NewsWare, the new collection of offerings lets visitors play with their news and take it places like Facebook when in widget form. GAME TIME! The [...]
Tagged in Facebook, MSNBC, news, news fatigue, NewsWare, widgets