Archive for November, 2007
« Previous EntriesAmerican youth want to live the dream
Tuesday, November 20th, 2007A recent study proves that we are all seeking that chance to be our own boss these days.
The Foundation commissioned Harris Interactive to conduct an online survey of 2,438 youth ages 8 to 21 about entrepreneurship. It shows that four in 10 young people would like to start their own business in the future, while […]
Where to found your start up’s office
Sunday, November 18th, 2007It’s hard to know what to look for when you are seeking your first office complex–moving on from the nice atmosphere of your single apartment or mother’s basement. Xobni recently talked through the factors that helped them decide on their new office in San Francisco in a blog post.
The top things tips they give:
Go […]
ARGs (Alternate Reality Games) are a great way to tell your marketing story online
Sunday, November 18th, 2007I love ARGs–or alternate reality games–as a marketing tool. I personally find them fascinating when used effectively. Two of my recent favorites have been the ILoveBees campaign from 42 Entertainment for Microsoft’s Halo 2 release, and the “Ethan Haas was Right” mystery currently marketing J.J. Abrams’ new movie codenamed “Cloverfield” online. If […]
Branding: Do it or someone else will do it for you
Sunday, November 18th, 2007Branding is one of if not THE most critical part of starting a small business beyond having the original business idea. For big companies, branding is what makes them a household name, but smaller businesses can overlook how important it is to form a brand before you can begin to generate any kind of […]
Will Facebook’s “pages” create a new market for domain moguls to make millions?
Wednesday, November 14th, 2007I haven’t played around with Facebook pages just yet. Basically, they provide a free profile/page for any company/brand that wants one. In putting up Facebook ads, I have noticed the Facebook boys and girls are pushing hard to have advertisers all make one. One fellow blogger over at Leveraging Ideas recently posted […]
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